BUS 201: Principles of Management - Textbook

Learning Objectives

• Describe current trends in global business
• Explain the risk tradeoffs in typical forms of global business
• Explain the dimensions of cultural difference and their effect on global business
• Explain the strategies managers can use to respond to cultural differences
• Explain how managers can effectively train employees for international assignments

• Read: Current Trends in Global Business

• Read: Tradeoffs in Global Business

• Read: Dimensions of Cultural Difference

• Read: Responding to Cultural Differences

• Read: Effective Training for International Assignments

• Assignment: Taking Sun City Boards Global

• Discussion: Managing Globalization

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